Friday 7 June 2019

5 KEY ELEMENTS TO CONSIDER BEFORE STARTING YOUR ECOMMERCE WEB DESIGN PROJECT

The web design company you’re hiring will spearhead the website design development of your site. But, to carry out all the things effectively, they will be depending on the basic information about your company, your business, your website needs and goals, and information like the text and graphics you will be using in your website.
Preparing this information ahead of time can help you enjoy a smoother and more efficient process. The first step is to find the efficient and really good Magento Web Design Services that deliver best results in the given timeframe. Here’s a brief list of things you need to know before starting any eCommerce project. In order to build an eCommerce site, you must first understand your customers’ psychology. E-commerce web design should engage customers and provide them an interface that makes it easy to buy from your websites
In this article, I am going to discuss five key elements of E-Commerce web design that you can’t ignore in order to make your website successful:
Selecting an eCommerce Platform: The performance of your eCommerce store largely depends on the platform it is built on. The eCommerce platform consists of the software such as
Shopify, Magento, BigCommerce or others in addition to the infrastructure selected to run that software.
The software you choose is based on your customer’s shopping experience goals. If your online store
needs an option to configure individual products but your e-commerce platform doesn’t support it,
you will not be able to offer the experience you’ve planned. At the same time, running a heavy
eCommerce platform filled with resources or under-performing hardware will lead to a losing
proposition as your customers will bounce because of slow loading pages.

Well-Written eCommerce Strategy: Having a well-crafted eCommerce strategy can help you
save from making mistakes and getting off-target from your desired goals and objectives.
This plan doesn’t have to be long and complex, but it should be put together keeping in mind the
following points:

Understand your market Multiple channels where you can promote your business Integrate
your customers’ shopping experience

Prepare a content management plan
How you will deal with Content, Pricing & inventory, Logistics, Payment & refund/returns,
Service & support, Security & PCI Compliance
Easy-to-use purchase process
Consider local requirements like currencies and languages
Consider customer relationship management and customization
Select a scalable eCommerce platform
Marketing campaigns and requirements
Preparing a social media plan
Prepare a mobile commerce plan


1. Creating a User-Friendly Space: For any eCommerce website, user-centric design is paramount when
it comes to Add to cart and checkout pages. Important things like image placement, color selection, text
alignment, and even proper navigation will engage your website visitors and further lead them to the
shopping process. If executed correctly, your website will lead to the next level, while also express and
spread the uniqueness of your brand.

2. Focus On Responsive Web Design: Having a responsive web design for your online store enables
eCommerce operators to design a single site that displays differently on various devices, an approach
that saves resources by reusing content and images. This also helps you offer your customers a consistent
visual and content experience across desktop, mobile and tablet devices.

3. eCommerce Marketing Strategy: The most challenging task while developing and running an online
store is not just set it up, but how to market and promote it.
There are a number of marketing ways from SEO services, PPC, social media, and even Youtube videos.
Having a rocking eCommerce strategy is crucial to succeeding in online business,
but what’s more important is that you need to maintain a balance between your various marketing
Strategies. Concluding, building an entire eCommerce web development or adopting a new eCommerce
platform is not at all, a piece of cake. While most of the business owners have this misconception that
it’s all about finding the best solution available in the market, and the rest will fall in place.
On the contrary, no matter how big the solution is, the success depends on how you strategize its
implementation and marketing.

Author bio: Ruhani Kapoor, who is Digital Marketing Strategist work in Stick Pool club is the best online site to earn free real money one of the gaming company in India which organizes real money esports tournaments & skill-based game for the gamers. Play and Win Real Cash Online. "

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